DGTL Holdings Inc. Introduces New Financial Management Team

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New General Manager

First, DGTL Holdings Inc. reports that Founder and Director Mr. John Belfontaine has been appointed Chief Executive Officer and Chairman of the Board of DGTL Holdings Inc. as well as Sole Director of Engagement Labs.

Engagement Labs reports that former CEO Ed Keller and former Chief Technology Officer Mr. Cedric de Saint Leger have both left Engagement Labs and its subsidiaries. Both Mr. Keller and Mr. de Saint Leger left pursuant to the closing terms and conditions of the aforementioned “Plan of Arrangement”. Mr. Steven M. Brown will continue as President and Chief Revenue Officer of Engagement Labs. DGTL Holdings Inc. reports that Mr. Steven Goldberg and Mr. Michael Racic have also resigned as officers and directors of the Company.

All other officers, directors and operational staff of both subsidiaries remain active and engaged in the immediate integration and long-term organizational development plans.

New commercial director of the DGTL

Second, DGTL Holdings Inc. reports the appointment of Mr. Steven M. Brown as Chief Commercial Officer (CCO). As the new CCO of DGTL Holdings Inc., Mr. Brown will oversee all business development initiatives for Engagement Labs, Hashoff LLC and potential future subsidiaries of DGTL Holdings Inc.

With over 30 years of industry experience, Mr. Brown comes to DGTL Holdings Inc. with a track record of success in the digital media and marketing industry. Throughout his successful career, Brown has guided several high performing business development teams for leading global companies, such as United Online, IGN/News Corp and Viacom/CBS Radio. Previously, Mr. Brown served as chief revenue officer for ViewLift (a global streaming technology company) and senior vice president of platform sales and advertising solutions for NeuLion (a leading OTT technology company). Under his leadership, NeuLion experienced unprecedented customer growth and was sold to Endeavor in 2018 in an all-cash transaction valued at over $300 million.

New member of the DGTL Board of Directors

Third, DGTL Holdings Inc. reports the appointment of Mr. Bruce Lev to the Board of Directors. Mr. Lev is the Managing Director of Loeb Holding Corporation with over 30 years of experience in the financial markets. Mr. Lev is the former vice president and director of USCO Logistics (which was sold to global freight forwarder Kuhne & Nagel in 2001) and the former executive vice president of corporate and legal affairs for Micro Warehouse Inc.

Mr. Lev was also a director of the Roper organization. Mr. Lev is also a former Vice Chairman of AirDat, LLC and a former member of the Board of Directors of Integral Systems Inc. Mr. Lev also served as a member of the Board of Directors and Chairman of the Audit Committee of VirtualScopics, Inc. Mr. Lev is a member of the Board of Directors. and a member of several Intersections Inc. committees. Mr. Lev is a graduate of Wesleyan University in Middletown, CT, and the University of Virginia School of Law.

New Managing Director, Hashoff LLC

Finally, DGTL Holdings Inc. also reports that it has appointed Mr. Phil Frank as the new Managing Director of Hashoff LLC. With 25 years of experience in digital media and ad technology, Mr. Frank’s career has focused on building global, enterprise-level data-driven advertising and marketing platforms. Mr. Frank is a first-generation digital marketer, who joined Infoseek in early 1995. Mr. Frank’s proven leadership background includes Vice President of Sales at AOL, as well as Manager of Customer Relations advertisers at Collective and the lead advisor to leading digital marketing companies. Mr. Frank was the former Chief Revenue Officer of Batanga, which was acquired by Univision to become the world’s largest multicultural digital platform.

Integration and organizational development

The newly strengthened senior management is now focused on phase one of integrating the administrative, accounting and organizational structure and reporting requirements of its combined entities. The goal is to develop a seamless transition of engagement labs and maximize executive administration efficiency with significant cost savings measures to reduce operating expenses and achieve consistent cash flow positivity, to short term. Cost-cutting measures include the significant reduction of executive salaries, office closures and the delisting of Engagement Labs from the Toronto Venture Exchange. DGTL Holdings Inc. will maintain its current listing on the TSX Venture Exchange, OTC Markets and FSE Markets.

The second phase will focus on the creation of a merged business development department overseen by DGTL’s new commercial director. This process will begin with actively training collective sales, marketing account management teams on all products and services under management to nurture and harvest cross-sell and up-sell opportunities. The goal is organic revenue growth within the portfolio by onboarding existing customers on the Hashoff and Total Social platforms. This process will be extended to identifying new resellers and channel partners in underserved markets to help further diversify the collective customer base.

Last word

DGTL Holdings Inc. Chief Executive John Belfontaine said, “We are delighted to welcome the newly appointed officers and directors to DGTL’s newly strengthened leadership team. operations of growth-stage digital media conglomerates and the effective governance of publicly traded companies in the low-capital technology market Management is focused on creating long-term shareholder value by devoting collective efforts and resources to the prosperity in the global digital media industry by streamlining operations, growing revenue and profitability by continuing to acquire and accelerate released enterprise software assets. »

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DGTL Management Inc.

DGTL Holdings Inc. acquires and accelerates transformative digital media, marketing and advertising software companies, powered by artificial intelligence (AI). DGTL (a.k.a. Digital Growth Technologies and Licensing) specializes in accelerating fully commercialized SaaS (Software as a Service) companies that are entering a rapid growth phase in the content, analysis and distribution, through a mix of unique capitalization structures. DGTL Holdings Inc. is listed on the Toronto Venture Exchange as “DGTL”, on the OTCQB as “DGTHF” and on the FSE as “A2QB0L”. For more information, visit: www.dgtlinc.com.

Hashoff LLC

As a wholly owned subsidiary of DGTL Holdings Inc., Hashoff is an enterprise-level self-service CaaS (content as a service) based on proprietary artificial intelligence and machine learning technology ( AI-ML). Hashoff’s AI-ML platform operates as a full-service content management system, designed to empower global brands by identifying, optimizing, engaging, managing and tracking top-ranked digital content publishers for marketing campaigns localized brands. Hashoff is fully commercialized and currently serves many global brands by providing direct access to the global gig economy of over 500 million independent content creators. Hashoff’s client portfolio includes global brands across a range of key growth categories, including Draft Kings, Anheuser Busch-InBev, PepsiCo, Currency.com, Syneos Health, and more. To learn more, visit https://dgtlinc.com/technology.

Engagement Labs

As a wholly owned subsidiary of DGTL Holdings Inc., Engagement Labs is a leading data and analytics company providing social intelligence to Fortune 500 brands and companies. Engagement Labs’ TotalSocial® platform focuses across the entire social ecosystem by combining powerful online (social media) and offline (word of mouth) data with predictive analytics. Engagement Labs has a decade-long proprietary database of unique brand, industry, and competitive intelligence coupled with its industry-leading predictive analytics that use machine learning and artificial intelligence to reveal social metrics that increase marketing ROI and core revenue for its diverse group. Fortune 100 customers.

To learn more, visit www.engagementlabs.com.

Investor Relations

Email: IR@dgtlinc.com

Phone: +1 (877) 879-3485

* Past and present clients. All currencies in Canadian dollars

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/117383


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